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This is the ultimate killer app for SxSW Interactive, answering the question that all brown-nosing social media idiots constantly ask: is Tech Influencer Robert Scoble in this room right goddamn now?
It tracks Scoble's location round-the-clock based on his online activity, then combines that with HTML5 geolocation to work out the likely distance from Scoble to Scoblefan.
Now, Social Media Consultants don't even have to think! Not that they were thinking anyway.
It was coded by Tom Scott (email, Twitter), who isn't going to SxSW, doesn't really know who Scoble is, and is a bit worried that he's actually being too sarcastic about something he doesn't understand.
It's based on an idea by Ewan Spence (email, Twitter), who runs SxSW Baby and will definitely be in Austin this March.